Heather Burrell
Spring 2020
Nike Victory Swim
Find Yourself in Water



Client:
Nike Women, Global


Role:
Designer
Media:
On-body Photography
Behind-the-Scenes AV
Layout Direction
Campaign Guidelines
Nike Retail
Nike Digital
Paid Media Beyond pure physical stimulus, what sets swimming and aquatic sports apart is the singular sensation of connecting with water: the freedom of weightlessness, the meditative clarity of the life aquatic, the bliss of full-body fluidity. 

It is with this same spirit of boundless possibility that Nike introduces the Nike Victory Swim Collection. 

The collection, which includes the Nike Victory Full-Coverage Swimsuit, along with swim separate options—the Nike Victory Swim Hijab, the Nike Victory Swim Tunic Top and the Nike Victory Swim Leggings—brings performance innovation to modest swimwear. Its sleek, innovative silhouette provide a game-changing option for female athletes seeking full coverage and full range of motion in the water.

Creative Partners:
Photographer - Paola Kudacki
Wardrobe Stylist - Victoria Sekrier
Director - Beatriz Vilariño
BTS Photography - Jameela Elfaki
Stills Post - Picture Farm 



Nike Teammates:
Creative Director - Julie Igarashi
Design Director - Ben Jarvis
Narrative Lead - Nicole Fern

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